Gain repeat & new business
Engage with those interested in your business, be they clients or potential clients. Use email marketing to send personalised, business newsletters on a regular basis. By remaining ‘top of mind’ and adding value to clients and subscribers, you have a good chance of gaining repeat and new business.
Email marketing is perfect for service-based businesses:
- Enhancing client satisfaction and retention
- Encouraging client loyalty & referrals
- Generating repeat business
- Increasing business (brand) awareness
- Growing website visits
- Attracting prospective & new clients (lead generation)
- Making it easy for people to do business with you
Email newsletters are a popular with service-based business' and membership organisations for keeping engaged with existing clients and members. Enewsletters are also a great way to attract potential clients and/or members.
Outsourcing your email newsletter marketing to us, allows you to focus on what you do best. Our newsletter management services include:
- Developing an email marketing/newsletter strategy
- Crafting content and sending your email newsletters
- Creation of a newsletter template
- Cleansing the database(s)
- Creating a newsletter sign-up form for the website
- Generating calls-to-action for your website*
- Maintaining the email database(s)
- Providing advance reporting and analysis
*Optional. Creating lead magnets: free guides, checklists, cheat-sheets, etc. These can be used to attract prospective clients/members to your website and to your newsletter database.
Prices for newsletter management start from $625 per newsletter plus GST.
Note. Prices are tailored to the size of your client/subscriber databases, the frequency of email newsletters, the level of input from yourselves and so on.
Like a hand in determining how to best go about using email marketing to promote your business and services? If you are interested in using email marketing for internal or external newsletters, brand awareness, lead generation, nurturing prospects, and conversion into a client, give us a call.
Optimum’s email marketing consulting services can help you with everything from:
- Developing an email marketing strategy and associated email campaigns
- Designing email/newsletter templates
- Writing email copy
- Email list management
- Email scheduling and delivery
- Monitoring results and analysis
Looking to grow your business using email marketing?
Tap into our digital marketing expertise
Utilise our marketing expertise to increase your brand’s visibility and to successfully engage your prospective clients. Here’s to your firm’s long-term success.
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E: enquiries@optimummarketing.co.nz
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