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LinkedIn gives you access to several key metrics for tracking the effectiveness of your networking cum marketing efforts on the social media platform. Profile visits, searches you appeared in, endorsements and recommendations, plus connection requests by others are some of t...
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Success on LinkedIn depends on the goals set and on how your market yourself. For many, LinkedIn is used as an electronic business card. But it can be much more than that. The possibilities include: Growing your network of business contacts Being seen as an expert in your c...
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Thanks to Covid-19, job insecurity is on the rise with redundancies increasing as businesses retrench or even fail. Willing or otherwise, will you become a jobseeker? We have put together a few tips on optimising your presence on LinkedIn to be “recruiter ready” should t...
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Why do you have a LinkedIn Profile?

Make your profile effective – give it some zing! But before revamping your profile, may I suggest, you spend a moment or to consider as to why you have a LinkedIn profile. LinkedIn can help you and your business to grow and succeed in any one or more of these areas: Find h...
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LinkedIn Search; How To…

LinkedIn is the largest business focussed search engine around. Fortunately, it’s very easy to do a quick search on LinkedIn, and then, using Refine Search, constantly optimise the results. So, if you are looking for more connections (as in your ideal client), your ideal s...
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When creating a LinkedIn profile…

Today LinkedIn has become the largest business focussed search engine where individuals & businesses have access to an amazing array of services and opportunities. Services include, opportunities where you can find the next job, new employees to hire, locate new businesses t...
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Three Tips on Using LinkedIn for Growth

It seems amazing to me, in that I joined LinkedIn way back in December 2006! So, what have I learnt in that time? The first article I posted, soon after LinkedIn opened its publishing platform to all members, resulted in some 3,393 clicks, 314 likes and 77 comments. (Remaini...
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Being Passive on LinkedIn is Not an Option. Not if you want to expand your influence and develop your network for the good of the business. So, here are a "couple" of LinkedIn tips. Why Did You Join LinkedIn? I’m sure that many of you joined LinkedIn just because others we...
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